Marriott & Quora: what price could you face for data breaches?
The recent data breach of Marriott’s Starwood brand hotel, followed swiftly by social Q&A platform Quora, comes as the latest in a long line of incidents to warn about the costs of a data breach.
These costs will certainly go far beyond the immediate brand and reputational damage with compensation rates on the horizon imposing real financial blowback to firms who suffer a breach.
The Marriott breach is said to have affected 500 million customers who have stayed at the Marriott’s Starwood hotels since 2014. Importantly, a full 327 million of those affected includes sensitive data including phone numbers, passport numbers, arrival and departure times and possibly also payment details. This comes in addition to The New York Times article stating that a string of previous security incidents had also occurred.
In the case of Quora, 100 million users have been affected which, although not a mainstream platform in comparison to the likes of Twitter, still commands a very strong user base. Even if the nature of the personal details compromised in the Quora incident are less sensitive than those from Marriott, it still presents the difficult reality that even dormant accounts may still hold data users do not want compromised.